.2Performant, a Romanian innovation as well as partner advertising and marketing remedies provider, revealed on Monday, September 9, at the Bucharest Stock Market, that it plans to get the Profitshare partner networks in Romania and also Bulgaria coming from Transformation Advertising And Marketing. Simultaneously, Dante International, the owner of eMAG, are going to become an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors concluded a preparatory arrangement to obtain the Profitshare.ro as well as Profitshare.bg affiliate systems owned through Conversion Advertising S.R.L. and also Conversion Advertising And Marketing EOOD.
The agreement outlines the principles of the transaction and is not lawfully binding, according to the company push pointed out through Economedia.The operation entails the transmission of the Profitshare organization lines coming from Transformation Advertising and marketing S.R.L. and Sale Advertising And Marketing EOOD (as sellers) to 2Performant (as the shopper). Dante International S.A.
(majority investor of Transformation Advertising S.R.L.) are going to be part of your business transmission deal as a guarantor.” The moment the Profitshare deal is actually finished, we will grow our current capacity and expand our client portfolio in both Romania and Bulgaria. Our team still have a handful of essential steps to complete, yet I am actually self-assured that the teams associated with the deal on each sides will deal with to accomplish all of them properly. Our company will definitely introduce our post-acquisition plannings after wrapping up the purchase according to the final deal,” stated Dorin Boerescu, Chief Executive Officer and also Founder of 2Performant Network.The transaction price is RON 4.3 million, and are going to be paid 55% in money and 45% in 2Performant reveals with a funding increase..” 2Performant is actually a young and vibrant company with values that resonate along with our team.
Our company anticipate that, after the purchase is actually completed, the Profitshare organization mixed along with 2Performant will deliver greater value to its customers,” pointed out Tudor Manea, General Manager of Dante International SA.2Performant likewise takes note that several actions remain to finish and also wrap up the deal, including the effective conclusion of the due carefulness study by 2Performant.Profitshare was launched in 2012 and presently has a collection of 250 partner programs (featuring the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Photograph resource: the business).